AI Marketing Tools · Head to head

Make vs MarketHQ

Both are listed under AI Marketing Tools. Make is free plan, paid upgrades; MarketHQ is free plan, paid upgrades. Their listed features do not overlap, so the choice comes down to what you need done.

Make logo
Make

Free plan, paid upgrades

Visual automation platform for connecting apps and designing workflows.

MarketHQ logo
MarketHQ

Free plan, paid upgrades

AI agents for search, social and AI answers

At a glance

MakeMarketHQ
PricingFree plan, paid upgradesFree plan, paid upgrades
Free to startYesYes
CategoryAI Marketing ToolsAI Marketing Tools
Features listed66

Features compared

Only Make

  • Visual drag-and-drop scenario builder.
  • 1500+ app integrations.
  • Data transformation and filtering.
  • Error handling and monitoring.
  • Webhook and API support.
  • Scheduled and triggered automations.

Only MarketHQ

  • Scout: every conversation about your market across Reddit, X, Hacker News, LinkedIn, YouTube and news, ranked by intent, not volume
  • Reply Agent: threads worth answering, why each matters, and an honest draft that says you work there (you post, MarketHQ never posts for you
  • SEO Agent: searches you're close to winning, briefs with FAQ markup already written, site fixes, rank tracked from the day you publish
  • Outreach Agent: list pages that rank for your keywords and name competitors but skip you, with the right contact and a drafted pitch
  • AI Visibility Agent: asks ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek your buyers' questions weekly; shows who gets named and whi
  • Gap analysis and action plan on every plan

Strengths and drawbacks

Make

  • + Powerful visual workflow designer.
  • + Extensive app integrations.
  • + Generous free tier.
  • − Complex scenarios can be hard to debug.
  • − Operations-based pricing model.
  • − Can get expensive at scale.

MarketHQ

  • + Social listening and AI-visibility tracking in one product
  • + Drafts replies, SEO briefs and outreach pitches, not just dashboards
  • + Every plan has every feature; MCP server lets Claude, ChatGPT or Cursor act on the plan
  • − No free plan (free one-time check at markethq.ai/start)
  • − You post replies yourself; MarketHQ never posts for you

Which one to pick

Choose Make if

  • You need visual drag-and-drop scenario builder..
  • You need 1500+ app integrations..
  • You need data transformation and filtering..
Full Make review

Choose MarketHQ if

  • You need scout: every conversation about your market across Reddit, X, Hacker News, LinkedIn, YouTube and news, ranked by intent, not volume.
  • You need reply Agent: threads worth answering, why each matters, and an honest draft that says you work there (you post, MarketHQ never posts for you.
  • You need sEO Agent: searches you're close to winning, briefs with FAQ markup already written, site fixes, rank tracked from the day you publish.
Full MarketHQ review

About each tool

Make

Make (formerly Integromat) is a powerful visual automation platform that lets you design, build, and automate workflows connecting thousands of apps and services without coding.

MarketHQ

MarketHQ helps B2B teams show up on Google, Reddit and ChatGPT. MarketHQ watches Reddit, X, LinkedIn, YouTube, Hacker News, Bluesky, news and Google, and asks ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek your buyers' questions every week. Five agents find the gaps and draft the fix.