What Is Behaf?
Behaf is AI sales for D2C brands. A buyer messages the brand's WhatsApp store and Aria, the AI salesperson, recommends the right size or shade, says what is in stock, handles "last price?" within the brand's discount rule, takes payment through PayU or confirms cash on delivery before dispatch, and books the Shiprocket pickup. English, Hindi, Hinglish, Tamil and other Indian languages.
